The major bright spot for MSNBC was “Morning Joe,” which topped CNN in total and demo viewers. Ultimately, more people watched the PBS debate on CNN than they did on PBS.įox News saw its signature news and commentary programs boosted by the regular presence of presidential candidates, with “Hannity” receiving the biggest ratings lift year over year. Yes, CNN covered the Iowa Caucus and New Hampshire primary, and yes, it had debates authorized by the DNC and RNC, but it also created its own town halls nearly every week, and it approached PBS to secure the right to simulcast that network’s debate. That being said, MSNBC saw substantial growth in total day, even as it couldn’t quite catch up to its competition, both of which also saw substantial year over year ratings growth.ĬNN’s demo victory, and its overall ratings increases (it was up more than 200 percent in primetime), can be largely attributed to the channel’s very aggressive strategy of seeking out election-related events programming. MSNBC remained a distant third behind Fox News and CNN, in both total and demo viewers, in total day and primetime. Fox News was not far behind CNN in the demo, and also saw its viewership increase significantly year over year. In total viewers, Fox News was the most watched channel in all of cable TV in both primetime and total day, for the first time since 2003, at the very beginning of the Iraq war.ĬNN finished a distant second to Fox News in total viewers, but its viewership was up dramatically year over year (in some cases more than 200 percent). 1 cable news channel in the core adults 24-54 demo that cable news channels sell ads against.
The intensely followed 2016 primaries, along with their attendant debates and town halls and big press avails, have given a major shot in the arm to the big three cable news channels of Fox News, CNN and MSNBC.ĬNN, for the first time since December, was the No.
0 kommentar(er)
